Link Building Is Equivalent to a Digital Referral
Link building, or off-page search engine optimization is the process of acquiring backlinks from other websites to your site. As Google and the other search engines are sorting through websites and trying to decide which site will rank on the first page for a specific keyword, backlinks are one of their main considerations.
Think of backlinks as referrals to your site. The more quality referrals (backlinks) you have, the more the search engine will trust you and find value in your page.
Link building is an art and a science.
The science component can show exactly which keywords to target to generate the most traffic, what links your competitors have so you can attempt to poach them, and which websites will be the most powerful to gain a link from for a certain term. All of these elements need to be carefully considered and paired to your business goals.
Crafting a link building strategy that allows you to achieve measurable gains, and bypass your competition is the art. Not all link building strategies, or implementation methods are equal. Providing the best strategy and delivery methods will produce the highest results.
Our Link Building Services Include:
- Press Releases – Writing and online distribution of newsworthy press releases.
- Article Marketing – Writing and online distribution of relevant topics that relate to your business.
- Directory Submissions – Manually selecting and submitting your site to the highest quality relevant directories available.
- Guest blogging – Well crafted articles displayed on relevant industry blogs with social media promotion.
- Video marketing – Submission of videos to top video portals.
- Social Media Marketing – Creation, and management of relevant social networking profiles for your business.